Activation channel
CTV & Connected TV
Beyond mail and email, we help clients activate audiences in digital environments and on connected TV. This includes display, online video, and CTV/OTT inventory, supported by identity resolution so targeting stays consistent across devices. The practical advantage is being able to keep messaging and measurement more consistent when you are running across more than one channel.
From the channel snapshot
What we support here.
Audience activation on premium connected-TV and OTT inventory with identity-based targeting and reporting.
- Audience activation for CTV and programmatic campaigns with an emphasis on transparent reporting.
- Ability to onboard first-party customer data relatively quickly for suppression, lookalikes, or custom targeting.
- Location and geofencing options that can work alongside postal or household-based targeting.
- Coordinated campaigns where the same audience can be reached on CTV, in the inbox, and in display — rather than treating each channel as a separate silo.
Next step
Tell us who you need to reach.
Details, pricing, and available selects can vary by campaign. Contact us to discuss counts, samples, or a custom approach for your next program.